The Scrupski Rules: How to Be a Successful Blogger

While i was googling for clues on how to be a successful blogger and of course, make money online, I came across this blog of Jerry Bowles. This blog says it all, the 10 simple tricks given by Susan Scrupski to be a successful blogger. Here's the summarized list:

  • “To thine own self be true.” Find your voice – be sincere. For corporate blogs specifically, number one on the list is never lie.
  • Write about your passion and write passionately. Whatever it is that you want to blog about, you have to really put your heart and soul into it or it won’t be credible - hey, that's right, so i am now writing about money!!!who's not passionate about it?
  • Participate in the community. Blogging is not a solo activity (though that is probably one of the greatest myths about blogging). Linking and commenting are key to the experience of blogging and really taking flight in the blogosphere. Encourage comments.
  • Try to be humble, but if you do have a strong point of view on something, bring it on, get it out there, but be prepared to defend your arguments.
  • When you reference other bloggers, you should mention them by name as opposed to just linking to them. This is blogger etiquette.(ooppps, did i get this right?)
  • Check your links. Bloggers are very forgiving, but definitely check your links. Also check your spelling and your grammar and probably in that order.
  • Don’t ever edit or rewrite something that you wrote in the past. The common courtesy in blogging is to strike through and then rewrite on your blog post, if you have made an error.
  • Never delete posts. Never delete something that you’ve written. The rule of thumb in the blogosphere is that if you have committed something to digital ink, it’s there for perpetuity and you can’t go back.
  • Use a human voice, not PR speak.
  • Keep your posts regular and relatively short. The rule of thumb here is definitely less than 500 words and usually a lot less than that.
Ok, better start with this checklist :D. I should start working now (and you should, too!!!).

0 comments: